Brand Design (AR-320)
Brand Design is an exploration of graphically representing an entity or campaign. We first learn how to thoroughly explore a topic visually, then dive into logo creation, and on into expanding a visual voice across different applications (business card, social graphics, posters…). Through this exploration and application we start to not only understand but manipulate the meaning-making of images and typography.
Programs taught and used: Mac, Adobe Illustrator, FontBase, Miro, Google Presentations, Canvas
Sections Taught: Fall 2021, Fall 2022, Fall 2023
Current offering plan: every fall
Student work
